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The Booking Standard™

From brief to live in 4 weeks

Transparent. Fast. No agency runaround. Here's exactly what happens after you book a call.

Week 1 — Days 1–3

Discovery & Strategy

→90-minute onboarding call — your business, goals, target client
→Competitor audit: we study 5 of your competitors' sites
→Conversion audit of your current site: what's working, what's killing revenue
→Positioning workshop: we find the angle that makes you the obvious choice
→Deliver: Strategy doc + site blueprint with every page planned

Week 1–2 — Days 4–10

Design

→High-fidelity Figma mockups for every page (desktop + mobile)
→Copy first — we write the words before we design around them
→One round of revisions included
→Design approval sign-off before any code is written
→Deliver: Approved Figma file with all screens

Week 2–3 — Days 10–18

Development

→Built in Next.js 15 with App Router — fast by default
→Tailwind CSS — no bloated UI frameworks
→Framer Motion animations — smooth, reduced-motion-safe
→Progress update every 2 days — no black box agency silence
→Deliver: Staging URL for review

Week 3–4 — Days 18–25

QA & Launch

→Lighthouse audit on every page — all 4 metrics must hit 95+
→Cross-browser testing: Chrome, Safari, Firefox, Edge
→Real-device testing: iPhone, Android, iPad
→Keyboard navigation + screen reader testing
→DNS switch, SSL cert, analytics setup (Plausible / PostHog)
→Deliver: Live site + handoff documentation

Ready to start?

Book a free 25-minute call. We'll scope your project and tell you exactly what we'd build.

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